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How to Publish in Wix

This guide walks you through each step of publishing a blog post in Wix, what to do before you start, how to format your content inside the Wix Blog Editor, and the essential settings to check before going live.

Updated over 3 months ago

Wix is designed for simplicity, speed, and visual customization, making it an excellent option for creators who want to publish professional-looking blog posts without needing to code. Its drag-and-drop editor and built-in SEO tools give you everything you need to format, optimize, and publish content quickly.

Laying the Groundwork: Key Items to Prepare

Preparation before opening Wix can make your publishing process much smoother. Collecting your SEO details, visuals, and structure ahead of time ensures that everything pastes cleanly into the editor and looks polished on your live blog.

Make sure you have:

  • A clear post title.

  • Your main content, formatted with headings (H2/H3).

  • A meta title, meta description, and URL slug.

  • A featured image with alt text.

  • Any images, graphics, or videos you plan to include.

  • Internal links to other Wix blog posts.

  • External links to relevant sources.

Once everything is prepared, you’re ready to move into Wix.

Step 1: Access Your Blog Manager

The Wix Blog Editor is where all of your posts, categories, and settings live. Starting here ensures your post is created in the right place and organized correctly from the beginning.

How to open your blog editor:

  1. Log in to your Wix Dashboard.

  2. In the left-hand menu, go to Blog → Create New Post.

  3. Add your post title.

  4. Paste or begin writing your content in the visual editor.

Good to Know: Wix’s rich text editor works similarly to standard document editors, just drag, click, and type. This makes formatting intuitive, especially for creators who prefer a visual workflow.

Step 2: Format and Optimize Your Post

Wix offers built-in tools to help you shape the flow of your content, add visuals, and fine-tune your post for search engines. Taking a few minutes to do so boosts readability and improves your post’s performance.

Inside the Wix editor, you can:

  • Insert images, galleries, GIFs, or videos directly into the body

  • Add lists, quotes, dividers, and buttons

  • Adjust spacing for a more polished visual layout

Optimize via Post Settings:

  1. Open Post Settings in the right panel.

  2. Go to SEO Basics to set:

    • Custom URL slug

    • SEO title

    • Meta description

  3. Assign a category to classify your content.

  4. Enable comments to foster reader engagement.

Good to Know: Wix automatically saves your changes, so you can make edits freely as you go.

Step 3: Preview and Publish

Wix’s responsive preview tools help you catch issues before your post goes live. Because layouts can shift between desktop and mobile, this check is crucial for a professional final result.

Preview your post:

  • Click Preview in the upper-right corner.

  • Switch between desktop and mobile views.

  • Confirm:

    • Headings are spaced evenly

    • Images align correctly

    • Buttons or embeds display properly

    • Paragraphs aren’t too long on mobile

Publish your post:

  • Click Publish to make your post live immediately, or

  • Choose Schedule to set a future date and time

Your content is now visible on your Wix blog.

Best Practices for Publishing in Wix

  • Keep paragraphs short for better mobile readability

  • Use consistent heading styles to structure your content

  • Add descriptive alt text to all images

  • Reuse categories for better site organization

  • Preview on mobile before publishing (Wix’s mobile preview is especially accurate)

  • Avoid overcrowding your layout; white space improves readability

Related Topics

  • How to Publish in Squarespace

  • How to Prepare SEO Metadata in Any Platform

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